Google Places Optimization Strategies
What Not To Do Regarding Google Places Optimization Strategies And Techniques
When you’re optimizing your site for the search engines, it’s important that you are focusing on what you can do to help your site and not hinder its search engine rankings. While this may seem easy enough, there are constantly changing rules and trends that you must follow. As you continue reading, pay close attention to the strategies explained, and learn more about what not to do regarding Google Places Optimization strategies and techniques.
Keyword density is one of the major changes in today’s world regarding Google Places Optimization. While it’s long been known that keyword stuffing is a black hat Google Places Optimization technique, many sites were getting away with it until recently. Now, anything above a five percent keyword density can really hurt your site. A lower keyword density has improved the quality of content, and it’s been a step in the right direction. However, now you must focus more on location of your keywords to provide the most effective results. You don’t want to go placing keywords in random places, text strings, and more to get the results you’re looking for, and you can forget about using unrelated keywords.
Google Places Optimization Tips
When building back links for your Google Places Optimization efforts, you want to make sure that you are doing everything you can to build them correctly. First of all, this requires patience, as you should only do one or two links a day on average. Secondly, you must keep it within your business niche, so relevancy is a must. Third, you want these to be reputable sites within your niche and not ones that are in your position. You want to be pursuing back links in all different ways, but you must make sure you’re doing it the right ways.
Many people abuse meta tags or fail to use them at all. If you’re not going to use them correctly, then you might as well choose the second option. You want to help your site in the search engine results instead of hurt your rankings. Therefore, use the right meta tags, and don’t use too many of them.
Link farms are not even close to a good idea. This will get your site banned. Trying to create your own back links? This isn’t an Google Places Optimization strategy. This is a way to try and get around Google Places Optimization. In the past, people have used link farms to try and gain instant attention and make a quick buck, and this isn’t the professional way to do things.
While you’re going to pay attention to what your competitors are doing, you’re not going to copy them. You’re not going to use their design elements or their keywords. Instead, you’re going to use what you see from them to help make your efforts more unique. You want to beat them not copy them.
It’s time to focus your Google Places Optimization efforts in the right direction as you find your site climbing the rankings. Be patient, and always stick to your plan; you will be happy with the results.